And with these words, we can work miracles.īut first, we must clear away some smoke. In fact, we'll nail it down to a single sentence. We're about to take aim at this confusion, blow away the smoke, and make things as simple as possible. If this barrage of techno-jargon has left you more confused than empowered, take a deep breath and relax. Given this shell game of strategies and misinformation available it is a wonder we are able to still understand each other, much less persuade each other. In fact, if you have yet to develop your persuasion powers to the level you want, it likely has nothing to do with you. It's cutting though the smoke that's the hard part. It is a simple matter when one cuts through all the smoke. It doesn't require confidence, charisma, or a magnetic personality. It doesn't require good looks, a silver tongue, or infallible logic. Given the pace of today's world, it has never been easier to be powerfully persuasive. I know of no subject more fascinating, more empowering, more profitable and, unfortunately, more confusing. I have family and friends who say my pursuit borders on obsession.
Studying persuasion and influence is one of my deepest passions and has consumed an embarrassingly large about of my time and energy for over a decade. But first, let me tell you why I've gone to this extreme. Is it possible to capture and communicate anything of value about persuasion in a single sentence? It is. (8,500 Words)Įven the most powerful persuasion strategies are useless if you can't remember them when you need them.
#One sentence persuasion mp3 free
If you've only read the original free version of The One Sentence Persuasion Course, you haven't read anything yet. This ebook version contains all the material from the mp3 and is the only place you will find the expanded version in written form. The original material was updated and expanded several years later and re-released as a commercial mp3 product. Note: This is the REVISED and UPDATED version of The One Sentence Persuasion Course - NOT the free version that was initially released in 2005. Email me at and I will see that you get a copy.The One Sentence Persuasion Course Summary Blair Warren has a special free report on the One Sentence Persuasion. I wish we had more room here to expand on this subject. The sales reps that tell you with certainty that their product will work for your business. I knew spending more money wasn’t the answer. Marketing is a tough unscientific venture at best and most of the time it isn’t successful for even the best marketers. You too can create great marketing because I am going to show you how. Hopefully that’s what I did to you as you read this article. Isn’t that great? I literally take this one sentence and use it as my basis when writing copy for any kind of marketing to make sure I am covering my bases and being as persuasive as possible to my target audience. People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions and help them throw rocks at their enemies. So what is this magic marketing formula that is boiled down to one sentence? If that did happen, it would definitely be an exception to the rule.Īny marketing that you can’t measure and know you are getting a return on your investment is usually a waste of money. If I’ve received only 2 responses to date that have cost me $1,000 per response, all I have to do is give it more time and spend more money to get 100 responses? I don’t think so. My favorite is when you tell the sales rep you are not getting any responses from your advertising with them and they say, “You have to give it time (translation: spend more money) before you will see results.” So let me get this straight. of how they are absolutely sure this will work for us… only to spend thousands of dollars for nothing or very little in return.
A sentence that can help guide your efforts from beginning to end in virtually every situation imaginable. Not a sentence that one delivers, but a sentence that one remembers. Marketing is a tough, unscientific venture at best and most of the time it isn’t successful for even the best marketers.Ĭertainly, we have all been told by one of the salespeople selling TV, newspaper, radio, SEO, social media, etc. I have found the best way to do this is to encapsulate them in a single sentence. If you have been in business for any amount of time, you have failed more than once in your marketing efforts. This one sentence brings you closer to unlocking that mystery when trying to persuade people that you are the right choice. I know we have all dreamed at one time or another of finding that magic bullet to attract more business. Yes, in one sentence he was able to distill 5 of the most important, persuasive arguments to use in your personal life and for your business. He called it the One Sentence Persuasion. One the most powerful marketing tips I have ever learned came from Blair Warren.
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